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Horse Race Named After the Truckload Carriers Association
Yesterday, the Truckload Carriers Association (TCA) received some unusual attention at a Canadian racetrack after a horse race was temporarily named "The Truckload Carriers Association Race" and a special trophy was presented to the winner.
The event was arranged by Kim Richardson, publisher of The Rear View Mirror, a Canadian-based trucking trade publication. Richardson knew that Kevin Burch, president of Jet Express, Inc., of Dayton, Ohio, and chairman of the Truckload Carriers Association, and Jeff Davis, vice president of safety and human resources for Jet Express, would be in Toronto on November 3, 2009. Davis was scheduled to make a presentation at a seminar on CSA 2010, the Federal Motor Carrier Safety Administration’s latest initiative to develop more efficient and effective ways to reduce commercial motor vehicle crashes, fatalities and injuries.
Last night, Richardson hosted an evening of horse racing at the Woodbine Raceway in Toronto. He asked Burch, an avid horse race fan who even owns a few race horses, and several Canadian trucking professionals from current and prospective TCA member companies to join him for dinner. At the track, Richardson arranged to have one of the Standard-bred races temporarily re-named in honor of TCA. Burch was then allowed to enter the winner’s circle and present the owner of Caviar’s Dream, the winning horse, a special trophy declaring him the “Winner of the Truckload Carriers Association Race.” The presentation was viewed by everyone at the Woodbine track, partner tracks, and simulcast locations across North America.
“We’re always looking for new ways to expose the general public to the trucking industry, and this was an unusual and positive way to do it,” said Burch. “My thanks go out to Kim Richardson and his people for arranging such a terrific evening.”