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322683 - Transport Capital Partners, LLC. Campaign


TCA Newsroom

As National Truck Driver Appreciation Week (NTDAW) Approaches, Companies Encouraged To Post Events on DriverAppreciation.com
7/23/2010

New Web site will provide listing of NTDAW events taking place in North America

Alexandria, Virginia:

Over the last two years, despite a major economic recession, the trucking industry and its more than 7.3 million workers have managed to keep North American stores well stocked and consumers satisfied. From food and clothing to medicines and building supplies, trucks consistently deliver goods to those who need them, when they need them. In 2008, trucks carried 68.8%, or 10.2 billion tons of all U.S. freight tonnage.

And it is no secret that the backbone of this dynamic industry is its drivers. Millions of these dedicated men and women travel the roads every day, sacrificing time with their families to keep freight moving. That is why the trucking industry participates each year in National Truck Driver Appreciation Week (NTDAW)–to honor and recognize the true knights of the road and to draw public attention to the vital role that trucking plays in the economic growth of North America.

As NTDAW approaches (September 19-25, 2010), companies across the U.S. and Canada will host special events and promotions in honor of professional truck drivers. From providing entertainment to distributing freebies to simply offering coupons or special discounts, the trucking industry will give back to those who have worked so hard.

In fact, there will be so many appreciation activities that Truckload Carriers Association (TCA) has launched a new forum to help keep track of them all. Companies are encouraged to visit www.DriverAppreciation.com and register their events soon as possible.

Developed for TCA by uDrove LLC, the new Web site will allow truckers to search for driver appreciation events being held within a specified state, city, and/or distance in miles from a city.

“The number of companies hosting Driver Appreciation Week programs has increased significantly since NTDAW first launched twelve years ago,” said John Kaburick, TCA chairman and president of Earl L. Henderson Trucking Company of Salem, Illinois. “This Web site will serve as a clearinghouse for all North American activities so drivers can see at a glance the wide variety of events taking place to honor them and plan their routes accordingly.”

To post an activity, companies will be asked basic contact and location information, as well as the type of event (free meal, discount offer, prizes/gifts, etc.), drivers who may attend (all CDL holders, only CDL holders affiliated with the host company, etc.), and if the general public and media are invited to attend.

In addition, companies are asked to download a NTDAW banner graphic to display on their own Web sites, linking drivers to the new Web site.

For complete details and to register an event, visit www.DriverAppreciation.com.


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