Renaissance Chicago O’Hare Suites Hotel – Chicago, IL
Meeting Facilitators:
Ray Haight, Retention Consultant, TCA Profitability Program
Tim Hindes, CEO, Stay Metrics
John Lyboldt, President, Truckload Carriers Association
Jack Porter, Managing Director, TCA Profitability Program
Meeting Room Opens at 7:30am with Breakfast
Call to Order at 8AM (Jack Porter)
Opening Comments (Dan,Jack & John)
Anti-Trust Review
Roundtable Introductions:
Name, Role
Business Attributes: Location, Terminal Locations, # of Trucks, Operating Mode
“Hot Topics” (Jack Porter) – Opportunity to go around the room and have attendees discuss what they are seeing in their respective ‘recruiting’ market, including the added pressure due to the hot freight market.
Biggest Challenges in Recruiting (except finding Qualified Drivers!)
Have you expanded your geographic recruiting range?
Relaxed your hiring criteria?
Added new Pay / Work Packages to be more flexible to potential recruits?
How Many Current Recruits are coming from Referrals
Current driver demographics – Age/Gender/Full and Part-time/Teams
Minimum hiring criteria? Internal vs External (Insurance or Gov’t req’s)
Lead sources
Compensation trends
Referral programs – are they working?
Driver Recruiting and Management Platforms
Break at 10:00AM
Retention First – Using Maslow’s Hierarchy of Needs to Fix Your Retention Problem (Ray Haight)
Maslow’s Hierarchy from a “Trucking Perspective”
Focusing on human needs instead of the low-hanging fruit (e.g. compensation)
Creating a congruent company culture inside and outside your office walls
Poor Retention draining Corporate Profitability
Action items – things you can do immediately to improve retention
TPP Retention/Recruiting Survey Results Review #2 – Your True Cost of Recruiting (Jack Porter & Ray Haight)
We will review the results of the “Driver Recruiting and Onboarding Cost Survey”
Did the results come close to previous internal estimates?
How do you track and execute on this information inside your organization?
Lunch at Noon
Using Data to Make Better Decisions about your Retention and Recruiting Efforts (Tim Hindes)
Introduction: Stay Metrics and a Research Focused/Evidence Based Approach to Driver Engagement & Retention
Obtaining Regular Driver Feedback: Source of Data that is Critical for Improvement
Putting Driver Feedback Information to Use: What are Best Practices for Using the Data
Stay Metrics Latest Research: Root Causes of Turnover – Industry v. Carrier-Specific
Focus on Early-Stage Driver Turnover Data: The Challenge of Keeping New Hires
Understanding Socialization Process and as a Key Component of Improving Retention
Develop a Strategy and Interventions for Each of the 5 Phases of Socialization (Plus Communication, Communication, Communication)
Overall Strategies to Increase Driver Engagement: Our Driver Engagement Platform – Appreciation, Recognition and Rewards (and Training, too)
Quick Case Studies – Putting it All together
Summary, Takeaways & Questions
Traits of High-Performing Trucking Companies – What the Top Performers in TCA’s Best Practice Groups are doing to Improve Retention (Porter & Hindes)
Responsibility of Retention?
Trends – Turnover rates (30, 90, 120 Days)
Continued development – Training & Mentorship
Making their voices heard – How do you garner Driver Feedback
Younger Driver Recruiting
Equipment Specs for better retention
Break @ 2:45 PM
Orientation / Remedial Training – Deep Dive (Porter & Haight)
Live Training vs. Online
Culture & Customer Requirements.
Physical Capacity, Wellness, and other Benefits
Insure that the Expectations are Set & Reviewed
How do you Track to the Expectations of the Driver?
Instructions / Documentation – The Training Content
After Orientation Communication methods
Driver Utilization (Jack Porter): We will ask all the attendees to come prepared to discuss the following;
Driver scorecards – how do you measure, what do you measure & do they work?
Driver development and training, risk assessment tools, driver performance Evaluation Processes used?
Do you require drivers to get days-off approved ahead of time, or do they let them take days off whenever they want?
How do you determine full/part time employment status for their drivers? What criteria they use to transition low performing drivers to part time and removing benefits
Cameras how is it working for you. If not do you plan on putting them in.
How TCA Can Enhance Your Ability to Retain a Better Workforce (John Lyboldt)
The new Truckload Academy
Advocacy efforts to help widen the net for recruiting
